Writer's Journey

You have something to say, so say it. Just be sure that you say it to the right people in the right manner and at the right time. Because, well, if you don't, it could all backfire on you. After all, people don't play around these days. Especially with all the social media outlets allowing unfiltered self-expression. Trust and believe that if somebody doesn't like the words you have to say, they can - and will - surely let you know it. So what happens when you have something inspiring to say that you feel can transform the world in a positive manner? You start a blog -- and say it. Then, you share it. You sit back and you wait for your post to go viral because it's that good. And you wait. And wait some more. Still waiting... Truth: Having a blog doesn't guarantee that you will get your message out there to the world. It is simply a platform to voice your opinion and share. Maybe you will have some readers, maybe you won't. But, don't giv

Ok, so you blog. Good for you. Here is your golden star/pat on the back/ shout out you were seeking. But, what good is your blog if it doesn’t do anything?  It needs a purpose. You can always write about random things and blab about the latest news events, but unless your readers get something from what you write, they may not be reading for long. If you have a website with a blog, then you should be writing content that can empower your clients. Teach them. Guide them. And be there for them. Even blogs with the most boring subject matter – say, corkboard manufacturers – can provide helpful, engaging content for their readers. Think: "Brighten your office with these must-have holiday decorations for your corkboard."  To bait and hook your readers, you will need a blog that: §   Provides useful, easy-to-read content. Keep it light and something they’d want to read. §   Makes the readers forget they are reading a blog about your boring product but con